Sony knows a thing or two about being savages.
Remember? Back when the Xbox One and the PS4 were about to kick off the current generations console wars at E3 2013, Microsoft came out cocky as can be. I mean why not, they just won the last gen console wars handily between the PS3 and Xbox360. Microsoft had every right to be arrogant. They had the market share, they had the online community, they had some of the best exclusives at the time. All they had to do was stick the landing.
They failed. Miserably.
The Microsoft 2013 E3 presser was an out and out debacle. Not only did they force people to have a Kinect, they forced initial users to have a check-in within 24 hours for a lame attempt at DRM-control. Meaning that they didn’t want people sharing their game discs back and forth once they were registered on a certain system, nor did they value gamers who preferred a single-player or offline experience! They tried to flex on the used game market and force you to buy from them, and only them. Then the cardinal sin: They focused more on the media applications (Cable TV pass-through, Skype, Social Media and Streaming Apps) than they did on the games!!! Then they doubled-down on it and announced the asking price: $499 USD!
The online outrage was swift and it was ANGRY.
Then Sony came with that smooth pimp hand.
Sony’s press conference started the next day and they wasted zero time smashing that softball Microsoft had lobbed them: Jack Tretton served up a hot L for Microsoft and mic-dropped E3:
Oh but they weren’t done yet. Just for extra measure, they decided to demonstrate their absolutely innovative sharing feature:
Then if they were’t dead yet, they surely finished them off by announcing the price-tag:
The reaction of the crowd there and online, all but cemented Sony’s win for this generation. Why am I taking you down memory lane? Because when you’re a pimp, and want to stay flexing on em’, then you do exactly what Sony did at CES 2020:
That’s it. A logo; some jargon about features they already announced were coming, and telling you it’ll be awesome when it drops on the holiday. They knew we were all waiting with baited breath to see some of the rumored stuff at CES 2020, like Backward Compatibility with every generation of Playstation…and they said “We ain’t gotta show you nothing. We’re Sony. This is Playstation. You’re gonna be there, and you’re gonna have my money.”
Sony got that pimp game going strong.